Project Details

Professor Dr. Sven Heidenreich

Address Universität des Saarlandes
Bereich Wirtschaftswissenschaft
Lehrstuhl für BWL, insb. Technologie- u. Innovationsmanagement
Post Office Box 151150
66041 Saarbrücken

Projects

As Applicant
- Completed projects
  - TRIP: The Right Consumer for Integration in New Product Development – An Empirical Investigation into the Effectiveness of Lead Users, Passive Resistors and Emergent Nature Consumers (Research Grants)

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Professor Dr. Sven Heidenreich

Additional Information

Servicenavigation

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Professor Dr. Sven Heidenreich

Additional Information

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