Project Details
Person
Professor Dr. André Marchand
Address
Universität Leipzig
Wirtschaftswissenschaftliche Fakultät
Professur für BWL, insbes. Marketing
Grimmaische Straße 12
04109 Leipzig
ORCID-ID 0000-0002-2531-9881
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As Applicant
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Completed projects
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The Success Formula for Hedonic Media (Research Grants)
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Completed projects
