Project Details
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Media control as source of political power: The role of oligarchs in electoral authoritarian regimes

Subject Area Political Science
Term from 2017 to 2021
Project identifier Deutsche Forschungsgemeinschaft (DFG) - Project number 391270526
 
Final Report Year 2021

Final Report Abstract

In authoritarian regimes the manipulation of media reporting is one of the major battlegrounds for political power. Increasing authoritarian tendencies usually start with pressure on independent media and their owners, who in many cases are powerful business people. Often such business magnates (commonly referred to as “oligarchs” in the post-Soviet region) use their media assets to negotiate better deals with the ruling political elites in exchange for support of the government’s agenda by their media. In this context, it is regularly assumed that media ownership gives direct control over media reporting. The research project tested this assumption for three countries (Kazakhstan, Russia, Ukraine) by examining the media and journalists as agents rather than mouthpieces of the owners. The central research questions were under which conditions journalists protest publicly against external pressure and what that means for media content and for political regime dynamics. For this the project team did a large-scale content analysis of media reporting covering several thousand articles, conducted interviews with journalists from prominent national media, compiled protest event databases for the case countries to identify challenges to political power, coded the protest repertoire of journalists and conducted case studies of controversial ownership changes of media outlets. Within the limits of data protection and copyrights the data collections have been published with the Discuss Data online repositorium. The project results suggest that the on-going trend to focus on the analysis of legitimation strategies which are employed by ruling political elites is adequate for stronger authoritarian countries like Kazakhstan or present-day Russia. For example, the qualitative content analysis of media reporting about protests in Kazakhstan reveals that there is a clear strategy to ignore smaller protests and to discredit larger protests as illegal hooliganism without quoting anyone close to the protest organisers or participants. This reporting gives the political leadership the chance to present itself as moderate and forgiving, without having to make political concessions. Even independent media and online media do not challenge this framing. However, in the case of competitive authoritarian regimes, like Ukraine prior to the Euromaidan protests of 2013/14, journalists can play an important role in political regime dynamics. Their major contribution lies in the provision of alternative coverage of events, though some journalists also become influential members of a political counter-elite. In order to understand their role better, the perceptions and environments of journalists have to be examined closely. That is why the studies on the Ukrainian case form the project’s most important contribution to current research on authoritarian regimes.

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